PWR Steer launches “Installation Ready” power steering program

PWR Steer, a division of Premium Guard Inc., announced the launch of its Installation Ready product line, which covers over 70% of today’s market applications and is now available to order.

The concept of PWR Steer Installation Ready power steering products was created by listening closely to the technicians who work on power steering replacements every day. The technician’s feedback helped PWR Steer identify an opportunity to offer a complete power steering package – which they believe would make power steering installations easier.

“It all started with the pre-installation of pulleys, return line fittings, reservoirs, new fuel caps, switches and sensors, based on the original equipment design,” says Jamie Dolder, Sales Manager at PWR Steer. “Then we started including non-installed pulleys, where pre-installation was not an option. We added remote reservoirs and the techs loved the whole package.

PWR Steer Installation Ready power steering products come in all-new, innovative packaging, creating a new standard for how technicians receive power steering products, according to the company. Today, the program includes more than 300 references, with new additions on a regular basis.

PWR Steer Installation Ready power steering products are available now from major automotive retailers and wholesale distributors.

About Irene J. O'Donnell

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